https://marinatercelan.com marinatercelan Tue, 15 Dec 2020 11:19:26 +0000 https://marinatercelan.com en https://marinatercelan.com/Slideshow Tue, 05 Feb 2019 17:36:09 +0000 marinatercelan https://marinatercelan.com/Slideshow McCann Milan — 2017 Brand New Office L’Universo https://marinatercelan.com/Featured-Projects Tue, 05 Feb 2019 17:36:09 +0000 marinatercelan https://marinatercelan.com/Featured-Projects Terra, acqua, aria e fuocoEditorial DesignMilan — 2019 <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/fe4f01151a0fb2f684638e07da2b92a41b0ecf63d15fac1438f159a5f0050444/terra_01_horiz-copy.jpg" data-mid="92211630" border="0" src="https://freight.cargo.site/w/750/i/fe4f01151a0fb2f684638e07da2b92a41b0ecf63d15fac1438f159a5f0050444/terra_01_horiz-copy.jpg" /> A Taste of ParisGlobal Integrated Campaign Milan — 2018 <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/2620878c379602442ad4fb51148bced04b0af93cc52b675dc07c2ee052417489/a-taste-of-paris-pattern.jpg" data-mid="34829670" border="0" src="https://freight.cargo.site/w/750/i/2620878c379602442ad4fb51148bced04b0af93cc52b675dc07c2ee052417489/a-taste-of-paris-pattern.jpg" /> Nonna CollectiveVisual IdentityLondon — 2018 <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/432824b4e9c3cdb226d79a5a0bb9ff3be481b1cd20432c3fba2bd01d83a8e23a/nonna_animazione_horiz.gif" data-mid="34747822" border="0" src="https://freight.cargo.site/w/750/i/432824b4e9c3cdb226d79a5a0bb9ff3be481b1cd20432c3fba2bd01d83a8e23a/nonna_animazione_horiz.gif" /> Rediscover the Holiday JoyGlobal Integrated CampaignMilan — 2016 <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/76a8478c0dc3c6afd8422b2d75c8927d1711d84ec109134aa5f32abdd1ee2371/Rediscover-the-Holiday-Joy-copy.jpg" data-mid="34839075" border="0" src="https://freight.cargo.site/w/750/i/76a8478c0dc3c6afd8422b2d75c8927d1711d84ec109134aa5f32abdd1ee2371/Rediscover-the-Holiday-Joy-copy.jpg" /> Italy BlendVisual Identity Milan — 2019 <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/c7e60b9086f67ca0b8e00d5af8f71db8d75665b647a861f180d053cc5ef209b1/italy-blend-home.jpg" data-mid="92320696" border="0" src="https://freight.cargo.site/w/750/i/c7e60b9086f67ca0b8e00d5af8f71db8d75665b647a861f180d053cc5ef209b1/italy-blend-home.jpg" /> Palabras para ConejosTheater PosterBuenos Aires — 2016 <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/076abc392206fa8d9c096c15ef1632b95461e9448d0608f51f0d043de00eec0a/palabras-para-conejos_02_horiz.jpg" data-mid="34715198" border="0" src="https://freight.cargo.site/w/750/i/076abc392206fa8d9c096c15ef1632b95461e9448d0608f51f0d043de00eec0a/palabras-para-conejos_02_horiz.jpg" /> Lo que quedó de HamletTheater PosterBuenos Aires — 2015 <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/08c5c66e11e83832f4e9c4194b4b86d0f480fe7a24cea8fa82fd67049dcf9079/hamlet-cover02.jpg" data-mid="34815420" border="0" src="https://freight.cargo.site/w/750/i/08c5c66e11e83832f4e9c4194b4b86d0f480fe7a24cea8fa82fd67049dcf9079/hamlet-cover02.jpg" /> Share a KissDigital Animation ContentMilan — 2015 More ︎ https://marinatercelan.com/Text Tue, 05 Feb 2019 17:36:10 +0000 marinatercelan https://marinatercelan.com/Text https://marinatercelan.com/Universo Tue, 05 Feb 2019 17:36:11 +0000 marinatercelan https://marinatercelan.com/Universo <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/25972643283780e883a3d0a41e8b002238da5414ee28debfedb461b22bf4e617/Universo_01.jpg" data-mid="34847163" border="0" src="https://freight.cargo.site/w/750/i/25972643283780e883a3d0a41e8b002238da5414ee28debfedb461b22bf4e617/Universo_01.jpg" /> &nbsp;Universo&nbsp; /u·ni·vèr·so/ McCann Brand New BuildingMilan — 2017 <img width="519" height="226" width_o="519" height_o="226" data-src="https://freight.cargo.site/t/original/i/9a5b127ccbe34a25c9ad6ad5172bb5dd9a425ca590d912cffb6bdd10688feda0/Screenshot-2019-02-07-at-15.53.46.png" data-mid="34844326" border="0" data-scale="60" src="https://freight.cargo.site/w/519/i/9a5b127ccbe34a25c9ad6ad5172bb5dd9a425ca590d912cffb6bdd10688feda0/Screenshot-2019-02-07-at-15.53.46.png" /> <img width="2085" height="1443" width_o="2085" height_o="1443" data-src="https://freight.cargo.site/t/original/i/14bc22e9e6c4791739ad320fed750e7fd278683ea35f554e268d35915aa109b8/Universo_08.jpg" data-mid="34912548" border="0" src="https://freight.cargo.site/w/1000/i/14bc22e9e6c4791739ad320fed750e7fd278683ea35f554e268d35915aa109b8/Universo_08.jpg" /> <img width="2469" height="1443" width_o="2469" height_o="1443" data-src="https://freight.cargo.site/t/original/i/d3f40f8fa6ea282bb5603353a474f0ee42f12f530262af8c55ac88505bc0f7bb/Universo_04.jpg" data-mid="34859360" border="0" src="https://freight.cargo.site/w/1000/i/d3f40f8fa6ea282bb5603353a474f0ee42f12f530262af8c55ac88505bc0f7bb/Universo_04.jpg" /> <img width="1760" height="1443" width_o="1760" height_o="1443" data-src="https://freight.cargo.site/t/original/i/53a63a66c79073f47d92bbe87374b3bbeac9d16fea259f3fda900ab5f8fbeb24/Universo_03.jpg" data-mid="34859364" border="0" src="https://freight.cargo.site/w/1000/i/53a63a66c79073f47d92bbe87374b3bbeac9d16fea259f3fda900ab5f8fbeb24/Universo_03.jpg" /> <img width="2200" height="1443" width_o="2200" height_o="1443" data-src="https://freight.cargo.site/t/original/i/29a00100a685603e85ae546ff4ed8150dc38809ce804ce7dda0b678e3e64b417/Universo_02.jpg" data-mid="34910349" border="0" src="https://freight.cargo.site/w/1000/i/29a00100a685603e85ae546ff4ed8150dc38809ce804ce7dda0b678e3e64b417/Universo_02.jpg" /> <img width="429" height="585" width_o="429" height_o="585" data-src="https://freight.cargo.site/t/original/i/cc8c481ad20a51d6521dc6d41b644ce6d57e7ea17c3e4355fec87f3f7132bd72/b_MAARTEN-Trestle-based-chair-Viccarbe-59127-relb9aab2ce.jpg" data-mid="34912194" border="0" src="https://freight.cargo.site/w/429/i/cc8c481ad20a51d6521dc6d41b644ce6d57e7ea17c3e4355fec87f3f7132bd72/b_MAARTEN-Trestle-based-chair-Viccarbe-59127-relb9aab2ce.jpg" /> <img width="474" height="317" width_o="474" height_o="317" data-src="https://freight.cargo.site/t/original/i/714ae458f0f3f929256ba39b25bd4cd4e108823b3a5c358e47bb9c81eba18158/new_office_seganlettica_hall.jpg" data-mid="34913404" border="0" src="https://freight.cargo.site/w/474/i/714ae458f0f3f929256ba39b25bd4cd4e108823b3a5c358e47bb9c81eba18158/new_office_seganlettica_hall.jpg" /> <img width="826" height="1443" width_o="826" height_o="1443" data-src="https://freight.cargo.site/t/original/i/447e63f3e4589bad6464ec9729f49d6124ad6c6b98795689875ec9f529221b5b/Universo_06.jpg" data-mid="34862323" border="0" src="https://freight.cargo.site/w/826/i/447e63f3e4589bad6464ec9729f49d6124ad6c6b98795689875ec9f529221b5b/Universo_06.jpg" /> <img width="4590" height="1443" width_o="4590" height_o="1443" data-src="https://freight.cargo.site/t/original/i/83b56622ef2264be408241f687d7cc7309fe171b2aaf3952a9a4ff447d7e1349/Universo_07.jpg" data-mid="34910134" border="0" src="https://freight.cargo.site/w/1000/i/83b56622ef2264be408241f687d7cc7309fe171b2aaf3952a9a4ff447d7e1349/Universo_07.jpg" /> <img width="2144" height="1667" width_o="2144" height_o="1667" data-src="https://freight.cargo.site/t/original/i/5f24f51c1c9a0c5368aec6bbc1ee37561fb9bbd882e5c03b580ca0c9201bbe81/Universo_09.jpg" data-mid="34914419" border="0" src="https://freight.cargo.site/w/1000/i/5f24f51c1c9a0c5368aec6bbc1ee37561fb9bbd882e5c03b580ca0c9201bbe81/Universo_09.jpg" /> <img width="1283" height="1080" width_o="1283" height_o="1080" data-src="https://freight.cargo.site/t/original/i/3e9ce7fccdb6dee1b957ca535317e6b36a817b2fd60d41986f5c71316b5451f8/Universo_11.jpg" data-mid="34914660" border="0" src="https://freight.cargo.site/w/1000/i/3e9ce7fccdb6dee1b957ca535317e6b36a817b2fd60d41986f5c71316b5451f8/Universo_11.jpg" /> <img width="1920" height="1920" width_o="1920" height_o="1920" data-src="https://freight.cargo.site/t/original/i/4e40ac9e0b72a831f8ff7cbd7b937bb79c65689e9a4aa009712e127cbf0bd8f5/square_2-1.jpg" data-mid="34914041" border="0" src="https://freight.cargo.site/w/1000/i/4e40ac9e0b72a831f8ff7cbd7b937bb79c65689e9a4aa009712e127cbf0bd8f5/square_2-1.jpg" /> <img width="826" height="1443" width_o="826" height_o="1443" data-src="https://freight.cargo.site/t/original/i/4315fcea6b4d48e84eeb46fb4a8a6047f2a1bcbb03c9b2c510aad3339176de86/Universo_05.jpg" data-mid="34860247" border="0" src="https://freight.cargo.site/w/826/i/4315fcea6b4d48e84eeb46fb4a8a6047f2a1bcbb03c9b2c510aad3339176de86/Universo_05.jpg" /> Special project — The Cosmic Alphabet. Watch it here. <img width="820" height="586" width_o="820" height_o="586" data-src="https://freight.cargo.site/t/original/i/24bf5fc6dc093e845fa7b51ad30f5d6d91c513ba17a48ac7187a1695c90ac52d/cosmos-alphabet_mug-smaller.jpg" data-mid="36346263" border="0" data-scale="70" src="https://freight.cargo.site/w/820/i/24bf5fc6dc093e845fa7b51ad30f5d6d91c513ba17a48ac7187a1695c90ac52d/cosmos-alphabet_mug-smaller.jpg" /> &nbsp; In Milan in 2017, IPG group and McCann, become part of the same galaxy. The brief was very precise: 9 differents agencies are moving together, to share the same space. So, how can we make people feel fully integrated and happy with this? The project was about 3 floors and more than 300 employees: Walls, murales and corridors, Meeting rooms, shared spaces, Kitchen, Welcome kit, Employee’s Badge and Regulation document, Signage system and many more. I immediately loved the idea to work on the interior design of my current agency and what I did was: Concept and development of the whole imagery world, scouting and coordination of the different artists, supervision of suppliers, print and building up and support to the architecture studio. My role: Creative idea, Production, Art Direction, Illustrator &amp; Typo Agency: McCann Milan Artists: Millo, Truly Design Studio, Six&amp;Five https://marinatercelan.com/Earth-water Tue, 15 Dec 2020 11:15:30 +0000 marinatercelan https://marinatercelan.com/Earth-water <img width="2678" height="1682" width_o="2678" height_o="1682" data-src="https://freight.cargo.site/t/original/i/030253a1e9c63c9446d0f6e28d3d04f85913f0917f203352bc9d75ca742f2abc/Screenshot-2020-12-15-at-12.56.10.png" data-mid="92206143" border="0" src="https://freight.cargo.site/w/1000/i/030253a1e9c63c9446d0f6e28d3d04f85913f0917f203352bc9d75ca742f2abc/Screenshot-2020-12-15-at-12.56.10.png" /> <img width="2676" height="1682" width_o="2676" height_o="1682" data-src="https://freight.cargo.site/t/original/i/baee46a69704563ba4e2c9b37d90384a457627548b0b1cc0141794fe058a4390/Screenshot-2020-12-15-at-12.56.24.png" data-mid="92205902" border="0" src="https://freight.cargo.site/w/1000/i/baee46a69704563ba4e2c9b37d90384a457627548b0b1cc0141794fe058a4390/Screenshot-2020-12-15-at-12.56.24.png" /> <img width="2678" height="1686" width_o="2678" height_o="1686" data-src="https://freight.cargo.site/t/original/i/cd50eaada7babc2270a76498176a56e5b648e14fccc3e2456ea730ea59bbc0dd/Screenshot-2020-12-15-at-12.56.39.png" data-mid="92205964" border="0" src="https://freight.cargo.site/w/1000/i/cd50eaada7babc2270a76498176a56e5b648e14fccc3e2456ea730ea59bbc0dd/Screenshot-2020-12-15-at-12.56.39.png" /> <img width="2680" height="1688" width_o="2680" height_o="1688" data-src="https://freight.cargo.site/t/original/i/1b01d591f494aa49dbcc48c118d00ed3e1f5c97b16fa76ec90d652bbaf59f760/Screenshot-2020-12-15-at-12.56.53.png" data-mid="92206208" border="0" src="https://freight.cargo.site/w/1000/i/1b01d591f494aa49dbcc48c118d00ed3e1f5c97b16fa76ec90d652bbaf59f760/Screenshot-2020-12-15-at-12.56.53.png" /> Terra, acqua, aria e fuoco. ‘Earth, water, air and fire.’ Editorial designMilan — 2019 <img width="2404" height="1452" width_o="2404" height_o="1452" data-src="https://freight.cargo.site/t/original/i/a3f2cbf834e2fc4ad53b62aa8c14022da7b2e87c3500c1bdfe88a2e9bc6c286a/Screenshot-2020-12-15-at-12.53.56.png" data-mid="92205855" border="0" src="https://freight.cargo.site/w/1000/i/a3f2cbf834e2fc4ad53b62aa8c14022da7b2e87c3500c1bdfe88a2e9bc6c286a/Screenshot-2020-12-15-at-12.53.56.png" /> A very special photoalbum. A selection of unusual but beautiful places of Italy, collected and categorized as they were textures, as they were part of a color palette, the Italian color palette book.&nbsp;The album was created after a selection of pictures that were sent for a contest, about discovering new unknown spots all over the country. The creative concept was “Earth, water, air and fire”, so 4 sensorial elements, 4 chapters that tell about Italy without any geopolitical division but followed just by its vast and pure nature. <img width="2678" height="1682" width_o="2678" height_o="1682" data-src="https://freight.cargo.site/t/original/i/030253a1e9c63c9446d0f6e28d3d04f85913f0917f203352bc9d75ca742f2abc/Screenshot-2020-12-15-at-12.56.10.png" data-mid="92206143" border="0" src="https://freight.cargo.site/w/1000/i/030253a1e9c63c9446d0f6e28d3d04f85913f0917f203352bc9d75ca742f2abc/Screenshot-2020-12-15-at-12.56.10.png" /> <img width="2676" height="1682" width_o="2676" height_o="1682" data-src="https://freight.cargo.site/t/original/i/baee46a69704563ba4e2c9b37d90384a457627548b0b1cc0141794fe058a4390/Screenshot-2020-12-15-at-12.56.24.png" data-mid="92205902" border="0" src="https://freight.cargo.site/w/1000/i/baee46a69704563ba4e2c9b37d90384a457627548b0b1cc0141794fe058a4390/Screenshot-2020-12-15-at-12.56.24.png" /> <img width="2678" height="1686" width_o="2678" height_o="1686" data-src="https://freight.cargo.site/t/original/i/cd50eaada7babc2270a76498176a56e5b648e14fccc3e2456ea730ea59bbc0dd/Screenshot-2020-12-15-at-12.56.39.png" data-mid="92205964" border="0" src="https://freight.cargo.site/w/1000/i/cd50eaada7babc2270a76498176a56e5b648e14fccc3e2456ea730ea59bbc0dd/Screenshot-2020-12-15-at-12.56.39.png" /> <img width="3068" height="1482" width_o="3068" height_o="1482" data-src="https://freight.cargo.site/t/original/i/70527026ae419e51cd16755c8139531cd85c5835d0d1a88a5a6c3a6c944fa790/Screenshot-2020-12-15-at-12.57.12.png" data-mid="92206289" border="0" src="https://freight.cargo.site/w/1000/i/70527026ae419e51cd16755c8139531cd85c5835d0d1a88a5a6c3a6c944fa790/Screenshot-2020-12-15-at-12.57.12.png" /> <img width="3591" height="2637" width_o="3591" height_o="2637" data-src="https://freight.cargo.site/t/original/i/4ea99580324cfc5bd95009171013c0b9f23f26e6cfc5e4bfc1de75d9e3efae5f/iPad-Pro-Mockup-copy.jpg" data-mid="92313488" border="0" data-scale="67" src="https://freight.cargo.site/w/1000/i/4ea99580324cfc5bd95009171013c0b9f23f26e6cfc5e4bfc1de75d9e3efae5f/iPad-Pro-Mockup-copy.jpg" /> Both print and digital formatwere developed.<img width="1643" height="1309" width_o="1643" height_o="1309" data-src="https://freight.cargo.site/t/original/i/24ee05f44b15c729423d0f62e0eef877b14f61e5aabd847e461209f0eaa1928b/Screenshot-2020-12-15-at-12.53.29.jpg" data-mid="92309801" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/24ee05f44b15c729423d0f62e0eef877b14f61e5aabd847e461209f0eaa1928b/Screenshot-2020-12-15-at-12.53.29.jpg" /> Visual inspiration board My role: Creative idea, Art Direction &amp; Graphic Design — as freelance Creative idea &amp; Copywriting: Rachele Proli https://marinatercelan.com/Italy-Blend Tue, 15 Dec 2020 11:19:26 +0000 marinatercelan https://marinatercelan.com/Italy-Blend Italy Blend Visual IdentityMilan — 2019 <img width="2223" height="1467" width_o="2223" height_o="1467" data-src="https://freight.cargo.site/t/original/i/342bbe3413eda129df1c450564f420264cc2790a968409d5746dabe35e6394ab/Tablet-Screens-All-Isometric-views-Mockup_2.jpg" data-mid="92320655" border="0" src="https://freight.cargo.site/w/1000/i/342bbe3413eda129df1c450564f420264cc2790a968409d5746dabe35e6394ab/Tablet-Screens-All-Isometric-views-Mockup_2.jpg" /> Italy Blend is a start-up that offers unconventional but authentic Italian experiences through the mix of senses: touch, sight, hearing, smell and taste Italy as a real local. <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/400af9271f81889b0c201703590c8fd66d86618852f6380073a385cafaeb4824/italyblend_horiz-copy.jpg" data-mid="92212099" border="0" src="https://freight.cargo.site/w/750/i/400af9271f81889b0c201703590c8fd66d86618852f6380073a385cafaeb4824/italyblend_horiz-copy.jpg" /> 01<img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/f88b16658acc6b50dc6e2e760899fc0a2a37b2f8e6b7083b71b073c40a90a6ab/italyblend_horiz-2.jpg" data-mid="92322413" border="0" src="https://freight.cargo.site/w/750/i/f88b16658acc6b50dc6e2e760899fc0a2a37b2f8e6b7083b71b073c40a90a6ab/italyblend_horiz-2.jpg" /> 02 <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/412692f12780f4546e9d6d241b9d4fa580503dfb736892f5026267e1874e03c0/italyblend_horiz-3.jpg" data-mid="92322412" border="0" src="https://freight.cargo.site/w/750/i/412692f12780f4546e9d6d241b9d4fa580503dfb736892f5026267e1874e03c0/italyblend_horiz-3.jpg" /> 03 Logo concept<img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/fb60b1eac5a9949e23769081b1ec03623a8761c113986a3af66402644e0b97ea/italyblend_horiz-copy_graphic.jpg" data-mid="92325525" border="0" src="https://freight.cargo.site/w/750/i/fb60b1eac5a9949e23769081b1ec03623a8761c113986a3af66402644e0b97ea/italyblend_horiz-copy_graphic.jpg" /> How visualize the effect of a sensorial experience on each of us, something that is intangible, ephemeral and so personal? The proposal is a logo system to allows the brand to change its appearance all the time, and by using soft shapes and warm and soft shining colors. &nbsp; <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/400af9271f81889b0c201703590c8fd66d86618852f6380073a385cafaeb4824/italyblend_horiz-copy.jpg" data-mid="92212099" border="0" src="https://freight.cargo.site/w/750/i/400af9271f81889b0c201703590c8fd66d86618852f6380073a385cafaeb4824/italyblend_horiz-copy.jpg" /> <img width="3348" height="2058" width_o="3348" height_o="2058" data-src="https://freight.cargo.site/t/original/i/e6f915c2784aa206106e340fbe12a6632e5d2fc08fa59c3f8350e866a868a113/Screenshot-2020-12-15-at-14.29.23.png" data-mid="92212837" border="0" src="https://freight.cargo.site/w/1000/i/e6f915c2784aa206106e340fbe12a6632e5d2fc08fa59c3f8350e866a868a113/Screenshot-2020-12-15-at-14.29.23.png" /> Icons<img width="3080" height="1610" width_o="3080" height_o="1610" data-src="https://freight.cargo.site/t/original/i/1b34021174b79eac52c0b1954d42590fa05ef36df9fd6058d6f4a0f2861e2e76/Screenshot-2020-12-15-at-14.30.23.png" data-mid="92212747" border="0" src="https://freight.cargo.site/w/1000/i/1b34021174b79eac52c0b1954d42590fa05ef36df9fd6058d6f4a0f2861e2e76/Screenshot-2020-12-15-at-14.30.23.png" /> <img width="3128" height="1674" width_o="3128" height_o="1674" data-src="https://freight.cargo.site/t/original/i/3230b039bfdc8a53a806cc2d224ebd95fda10ca9aedaf547f2c86e19bb953932/Screenshot-2020-12-15-at-14.30.08.png" data-mid="92212751" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/3230b039bfdc8a53a806cc2d224ebd95fda10ca9aedaf547f2c86e19bb953932/Screenshot-2020-12-15-at-14.30.08.png" /> <img width="2762" height="1914" width_o="2762" height_o="1914" data-src="https://freight.cargo.site/t/original/i/721a3e5d5d6505f24027182124ad12817606e46f6ede50e2cd0d3c2ba18cc702/Screenshot-2020-12-15-at-14.30.49.png" data-mid="92212530" border="0" src="https://freight.cargo.site/w/1000/i/721a3e5d5d6505f24027182124ad12817606e46f6ede50e2cd0d3c2ba18cc702/Screenshot-2020-12-15-at-14.30.49.png" /> My role: Graphic design &amp; Illustration — as freelance https://marinatercelan.com/Palabras-para Tue, 05 Feb 2019 17:36:10 +0000 marinatercelan https://marinatercelan.com/Palabras-para Palabras para Conejos Theater PosterBuenos Aires — 2016 <img width="2378" height="2655" width_o="2378" height_o="2655" data-src="https://freight.cargo.site/t/original/i/2193b5081d94c303f13e469d988a5fe11dbceaff26239bb08c4f8280579eccbe/palabras-para-conejos_01_horiz_crop.jpg" data-mid="34663667" border="0" src="https://freight.cargo.site/w/1000/i/2193b5081d94c303f13e469d988a5fe11dbceaff26239bb08c4f8280579eccbe/palabras-para-conejos_01_horiz_crop.jpg" /> Palabras para Conejos, or ‘Words for Bunnies’, is the name of a controversial theater play. It is about a strong critic of the current Argentinian political situation + a delirious fiction. Every day, the director updates the script with the news of the day, so each performance is unique. Words for Bunnies is a cynical love revolution.&nbsp; The poster is a reinterpretation of the power and brutality of the play trough showing many carrots entering on the mouth of the protagonist. The title is hand-made, graffiti like, to emphasize the tone of voice of the speech. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0342c8cb3a8e1e10848f61307734b01e4b04d7698c3928afd6fc6428d8717038/cover_palabras-para-conejos.jpg" data-mid="34661743" border="0" src="https://freight.cargo.site/w/1000/i/0342c8cb3a8e1e10848f61307734b01e4b04d7698c3928afd6fc6428d8717038/cover_palabras-para-conejos.jpg" /> The typography was created by hand through the use of digital techniques. <img width="1248" height="772" width_o="1248" height_o="772" data-src="https://freight.cargo.site/t/original/i/fa51edcb22728b287f3eccb1923740452dd2602e7be862f23c274caaafd7b894/Screenshot-2019-02-08-at-15.35.01.png" data-mid="34925539" border="0" src="https://freight.cargo.site/w/1000/i/fa51edcb22728b287f3eccb1923740452dd2602e7be862f23c274caaafd7b894/Screenshot-2019-02-08-at-15.35.01.png" /> <img width="4500" height="3150" width_o="4500" height_o="3150" data-src="https://freight.cargo.site/t/original/i/3ac1e480a5ceb97d417488bf0661c25e6fd46ecc06e5aeefcad15510e8a8301f/palabras-para-conejos_01_horiz.jpg" data-mid="34663678" border="0" src="https://freight.cargo.site/w/1000/i/3ac1e480a5ceb97d417488bf0661c25e6fd46ecc06e5aeefcad15510e8a8301f/palabras-para-conejos_01_horiz.jpg" /> <img width="749" height="360" width_o="749" height_o="360" data-src="https://freight.cargo.site/t/original/i/555a673814ec4f7935f22396948239fedea8f4a992dd775ec021a06ffa8b0650/000153424.jpg" data-mid="34925897" border="0" src="https://freight.cargo.site/w/749/i/555a673814ec4f7935f22396948239fedea8f4a992dd775ec021a06ffa8b0650/000153424.jpg" /> <img width="640" height="960" width_o="640" height_o="960" data-src="https://freight.cargo.site/t/original/i/e84651fc13b099f506e87311be5208b70bcfb8866d47379eefb012c97c08c35b/palabras-para-conejos--tercelan2.jpg" data-mid="34926227" border="0" src="https://freight.cargo.site/w/640/i/e84651fc13b099f506e87311be5208b70bcfb8866d47379eefb012c97c08c35b/palabras-para-conejos--tercelan2.jpg" /> <img width="960" height="639" width_o="960" height_o="639" data-src="https://freight.cargo.site/t/original/i/a183cc9ab5e186b9163bcf568c757ad5a3e2eeae1c926aa3c67369ce46855eb5/palabras-para-conejos--tercelan.jpg" data-mid="34926338" border="0" src="https://freight.cargo.site/w/960/i/a183cc9ab5e186b9163bcf568c757ad5a3e2eeae1c926aa3c67369ce46855eb5/palabras-para-conejos--tercelan.jpg" /> <img width="5184" height="3456" width_o="5184" height_o="3456" data-src="https://freight.cargo.site/t/original/i/90359a2d980c22d655c9bd224ff0f70604338a73272e9103ca5bf1930c13c528/conejos1_1.jpg" data-mid="34925894" border="0" src="https://freight.cargo.site/w/1000/i/90359a2d980c22d655c9bd224ff0f70604338a73272e9103ca5bf1930c13c528/conejos1_1.jpg" /> My role: Art Direction &amp; Typography — as freelancePhotography: Mariana Roveda https://marinatercelan.com/A-Taste-of-Paris Tue, 05 Feb 2019 17:36:12 +0000 marinatercelan https://marinatercelan.com/A-Taste-of-Paris <img width="1185" height="845" width_o="1185" height_o="845" data-src="https://freight.cargo.site/t/original/i/ec7db1f3727faaebd8f8c6de21e13e6c3bc4ced634533812313778bc14330863/Screenshot-2019-02-04-at-14.57.20.png" data-mid="34667681" border="0" src="https://freight.cargo.site/w/1000/i/ec7db1f3727faaebd8f8c6de21e13e6c3bc4ced634533812313778bc14330863/Screenshot-2019-02-04-at-14.57.20.png" /> <img width="1280" height="868" width_o="1280" height_o="868" data-src="https://freight.cargo.site/t/original/i/53712b954f8125a90275d55457d7a8314d45c351eb5f3e847df7627f154fa965/https___blogs-images.forbes.com_julieloffredi_files_2018_11_COFFEECAPSULES-OL-PARISBLACK-2018-SIDEVIEW-REFLECTION-1200x1200.jpg" data-mid="34926720" border="0" data-scale="48" src="https://freight.cargo.site/w/1000/i/53712b954f8125a90275d55457d7a8314d45c351eb5f3e847df7627f154fa965/https___blogs-images.forbes.com_julieloffredi_files_2018_11_COFFEECAPSULES-OL-PARISBLACK-2018-SIDEVIEW-REFLECTION-1200x1200.jpg" /> A Taste of Paris Global Integrated Campaign Milan — 2018 <img width="464" height="750" width_o="464" height_o="750" data-src="https://freight.cargo.site/t/original/i/412dc3dec3e2476185cb5dd6cb8b7f5b9d1145dbafe789029e2b4c73dfbb31fd/a-taste-of-paris-pattern_vert.jpg" data-mid="34926877" border="0" src="https://freight.cargo.site/w/464/i/412dc3dec3e2476185cb5dd6cb8b7f5b9d1145dbafe789029e2b4c73dfbb31fd/a-taste-of-paris-pattern_vert.jpg" /> 2018 Limited Edition capsules VL full range and desserts <img width="396" height="155" width_o="396" height_o="155" data-src="https://freight.cargo.site/t/original/i/d42bf57369ddc5f0ed9befdc3c593585e03db5c5d7eecaab36d8ce8aa3c0d866/nepresso-2.jpg" data-mid="34934787" border="0" src="https://freight.cargo.site/w/396/i/d42bf57369ddc5f0ed9befdc3c593585e03db5c5d7eecaab36d8ce8aa3c0d866/nepresso-2.jpg" />&nbsp; &nbsp; &nbsp; &nbsp;&nbsp; <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/867439c6e2827b5149125e6c948ae5494ca07a105d59c724883793df9509fe7a/a-taste-of-paris-neonB.jpg" data-mid="34934296" border="0" src="https://freight.cargo.site/w/750/i/867439c6e2827b5149125e6c948ae5494ca07a105d59c724883793df9509fe7a/a-taste-of-paris-neonB.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/7a2dcb0afbfc011b6efcc544124753367ef6d9e552affbad1d585921a04af384/Screenshot-2019-02-08-at-17.59.22.png" data-mid="34936013" border="0" data-scale="78" src="https://freight.cargo.site/w/1000/i/7a2dcb0afbfc011b6efcc544124753367ef6d9e552affbad1d585921a04af384/Screenshot-2019-02-08-at-17.59.22.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/38459560e95168e12ff12952b4eee62bd9f5f385f83f37c3655da7f4e08b56b3/Screenshot-2019-02-08-at-17.59.35.png" data-mid="34936014" border="0" src="https://freight.cargo.site/w/1000/i/38459560e95168e12ff12952b4eee62bd9f5f385f83f37c3655da7f4e08b56b3/Screenshot-2019-02-08-at-17.59.35.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c06bb4f02de83ab8b89cf7ea74abe4860371e8055ff08531433397394ae69143/Screenshot-2019-02-08-at-17.59.44.png" data-mid="34936015" border="0" src="https://freight.cargo.site/w/1000/i/c06bb4f02de83ab8b89cf7ea74abe4860371e8055ff08531433397394ae69143/Screenshot-2019-02-08-at-17.59.44.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4f88aaaabecb4fb4a4981c8ec0a43f9b4cc3e8be1eeee00d7183163f6473a51e/Screenshot-2019-02-08-at-17.59.55.png" data-mid="34936016" border="0" src="https://freight.cargo.site/w/1000/i/4f88aaaabecb4fb4a4981c8ec0a43f9b4cc3e8be1eeee00d7183163f6473a51e/Screenshot-2019-02-08-at-17.59.55.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c0f557a318636e214b90804cea1852a19283e2353fe49cdcc6e0e015721f9609/Screenshot-2019-02-08-at-18.00.03.png" data-mid="34936017" border="0" src="https://freight.cargo.site/w/1000/i/c0f557a318636e214b90804cea1852a19283e2353fe49cdcc6e0e015721f9609/Screenshot-2019-02-08-at-18.00.03.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9495b3d1eab7dc8417054a09fffe2af7e8cfddc83b081470e006bdc78a65a82f/Screenshot-2019-02-08-at-18.00.11.png" data-mid="34936018" border="0" src="https://freight.cargo.site/w/1000/i/9495b3d1eab7dc8417054a09fffe2af7e8cfddc83b081470e006bdc78a65a82f/Screenshot-2019-02-08-at-18.00.11.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/cf893ba00e6d30df421e42f021532e859bd913b78ddbc2d7d16aa653e3c35d94/Screenshot-2019-02-08-at-18.00.30.png" data-mid="34936019" border="0" src="https://freight.cargo.site/w/1000/i/cf893ba00e6d30df421e42f021532e859bd913b78ddbc2d7d16aa653e3c35d94/Screenshot-2019-02-08-at-18.00.30.png" /> Frames selection fromthe digital film Digital Video&nbsp;30secs — Director’s cutVersion with audio here <img width="2303" height="1704" width_o="2303" height_o="1704" data-src="https://freight.cargo.site/t/original/i/f6d7bfef87b581930e89e0d760754a5dfab65ffb57746e342e5f22cb4e0969a5/busta.jpg" data-mid="34933733" border="0" data-scale="70" src="https://freight.cargo.site/w/1000/i/f6d7bfef87b581930e89e0d760754a5dfab65ffb57746e342e5f22cb4e0969a5/busta.jpg" />Envelope, BTL material The 2018 Festive CampaignAround the world, the festive period is a time that brings people together and is coloured by treats of the season. It is a time of indulgence and opulence, and no city better brings this to life than Paris: “A taste of Paris” is inspired by the abundance and refinement of the French capital. The 2018 Festive campaign was about the launch of 3 special limited editions: Macaron, Praliné and Paris Black coffee flavor. The campaign, launched in 66 markets across the world, includes online videos, digital &amp; social media activities through different phases of the consume journey, below the line communication and CRM.My role: Client Creative Director&nbsp; Agency: McCann Milan Client: Nespresso HQ Film Director: Victor ClaramuntPhotographer Lifestyle: Natxo Photographer Still &amp; Food: Colin Campbell Agency PH: Hogarth, London PH: La Cosa, Barcelona&nbsp; Retail Design: FutureBrand, Paris https://marinatercelan.com/Nonna-Collective Tue, 05 Feb 2019 17:36:13 +0000 marinatercelan https://marinatercelan.com/Nonna-Collective Nonna Collective Visual IdentityLondon — 2018 <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/287cbeca6b4e4af50a59ae0dea9a9c5ea8573162a9d61ffc06538ef78e430ff2/nonna_logo04.jpg" data-mid="34842532" border="0" data-scale="100" src="https://freight.cargo.site/w/750/i/287cbeca6b4e4af50a59ae0dea9a9c5ea8573162a9d61ffc06538ef78e430ff2/nonna_logo04.jpg" /> <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/b9670635e5d0da816043fce08052ba93fe29a163f752ea7556fd198401c9328d/nonna_logo01.jpg" data-mid="34842533" border="0" src="https://freight.cargo.site/w/750/i/b9670635e5d0da816043fce08052ba93fe29a163f752ea7556fd198401c9328d/nonna_logo01.jpg" /> <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/0293d9f4a6176c77bcfa3fc3a497e172a94d5eff22f25547e188c0db13410fe4/nonna_logo03.jpg" data-mid="34842534" border="0" src="https://freight.cargo.site/w/750/i/0293d9f4a6176c77bcfa3fc3a497e172a94d5eff22f25547e188c0db13410fe4/nonna_logo03.jpg" /> <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/2179c54e32097c857fa46a49ea826184c623978c6c4abe4681db4f79c71ab450/nonna_logo02.jpg" data-mid="34842535" border="0" src="https://freight.cargo.site/w/750/i/2179c54e32097c857fa46a49ea826184c623978c6c4abe4681db4f79c71ab450/nonna_logo02.jpg" /> Nonna Collective creates intimate moments and food experiences where connecting and sharing is essential with the aim to bring back a sense of belonging and community through one of the most traditional activity: cooking together!Development phases: <img width="1500" height="1000" width_o="1500" height_o="1000" data-src="https://freight.cargo.site/t/original/i/e28453d88623621c4ba837235eb613f7480f77b7140ebf221f011140e2fbaab0/nonna_animazione_horiz_blue01.jpg" data-mid="34750904" border="0" src="https://freight.cargo.site/w/1000/i/e28453d88623621c4ba837235eb613f7480f77b7140ebf221f011140e2fbaab0/nonna_animazione_horiz_blue01.jpg" /> 01<img width="1500" height="1000" width_o="1500" height_o="1000" data-src="https://freight.cargo.site/t/original/i/e38c98f1e4b15e1e88fbc8d761276b2ef645e9f043877048a3bd9a54900e27a7/nonna_animazione_horiz_blue02.jpg" data-mid="34750907" border="0" src="https://freight.cargo.site/w/1000/i/e38c98f1e4b15e1e88fbc8d761276b2ef645e9f043877048a3bd9a54900e27a7/nonna_animazione_horiz_blue02.jpg" /> 02 <img width="1500" height="1000" width_o="1500" height_o="1000" data-src="https://freight.cargo.site/t/original/i/199238481ce457cbb4dea1bb77315987a27bde3241f7b825e38f8f2cca283bfb/nonna_animazione_horiz_blue03.jpg" data-mid="34750911" border="0" src="https://freight.cargo.site/w/1000/i/199238481ce457cbb4dea1bb77315987a27bde3241f7b825e38f8f2cca283bfb/nonna_animazione_horiz_blue03.jpg" /> 03 Logo conceptA modern, fresh and dynamic logo was the best way to tell about Nonna Collective. For each workshop, there is a specific logo, inspired on a cooking gesture, with the aim to represents the active role of people on the lessons. Also, the circle enhance the infinite process of learning and the sharing concept as well. My role: Graphic designer &amp; Illustrator — as freelance &nbsp; <img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/dfa44a4f90d3ffdccf359b4e781ac602d391e5f080f7f6fb37c177b7dc05458e/nonna_business-card_horiz.jpg" data-mid="34841984" border="0" src="https://freight.cargo.site/w/750/i/dfa44a4f90d3ffdccf359b4e781ac602d391e5f080f7f6fb37c177b7dc05458e/nonna_business-card_horiz.jpg" /><img width="750" height="464" width_o="750" height_o="464" data-src="https://freight.cargo.site/t/original/i/432824b4e9c3cdb226d79a5a0bb9ff3be481b1cd20432c3fba2bd01d83a8e23a/nonna_animazione_horiz.gif" data-mid="34747881" border="0" src="https://freight.cargo.site/w/750/i/432824b4e9c3cdb226d79a5a0bb9ff3be481b1cd20432c3fba2bd01d83a8e23a/nonna_animazione_horiz.gif" /> https://marinatercelan.com/Lo-que-quedo Wed, 06 Feb 2019 17:11:10 +0000 marinatercelan https://marinatercelan.com/Lo-que-quedo <img width="750" height="500" width_o="750" height_o="500" data-src="https://freight.cargo.site/t/original/i/a5aea41d9093c95e110a39bb6aa2196597454f89ddcd0d8678aac2f15dda842c/15-hamlet-tercelan-1.jpg" data-mid="34936982" border="0" src="https://freight.cargo.site/w/750/i/a5aea41d9093c95e110a39bb6aa2196597454f89ddcd0d8678aac2f15dda842c/15-hamlet-tercelan-1.jpg" /> <img width="750" height="500" width_o="750" height_o="500" data-src="https://freight.cargo.site/t/original/i/b9d46b0e17d3a7d9483e61f79b240fe5e1dc10340c86633d18ba4bb6e92fd278/15-hamlet-tercelan-7.jpg" data-mid="34927296" border="0" src="https://freight.cargo.site/w/750/i/b9d46b0e17d3a7d9483e61f79b240fe5e1dc10340c86633d18ba4bb6e92fd278/15-hamlet-tercelan-7.jpg" /> <img width="750" height="500" width_o="750" height_o="500" data-src="https://freight.cargo.site/t/original/i/cae11606e99f06171cc6bb8b6a5fb75510450de4e645e119f987d4d81f737a75/15-hamlet-tercelan-3.jpg" data-mid="34927297" border="0" src="https://freight.cargo.site/w/750/i/cae11606e99f06171cc6bb8b6a5fb75510450de4e645e119f987d4d81f737a75/15-hamlet-tercelan-3.jpg" /> <img width="960" height="639" width_o="960" height_o="639" data-src="https://freight.cargo.site/t/original/i/5f4ff632ab6abb5f8187887fad6f89dc76967986c29568aae52def3b55ffd248/15-hamlet-tercelan-5.jpg" data-mid="34927281" border="0" data-scale="94" src="https://freight.cargo.site/w/960/i/5f4ff632ab6abb5f8187887fad6f89dc76967986c29568aae52def3b55ffd248/15-hamlet-tercelan-5.jpg" /> <img width="750" height="500" width_o="750" height_o="500" data-src="https://freight.cargo.site/t/original/i/077a298a87d9a77742c765314ff02b7eb0d8bed754ffb099b8f296b17ce3f400/15-hamlet-tercelan-2.jpg" data-mid="34927321" border="0" src="https://freight.cargo.site/w/750/i/077a298a87d9a77742c765314ff02b7eb0d8bed754ffb099b8f296b17ce3f400/15-hamlet-tercelan-2.jpg" /> Niño en estado adulto, nieve que arde,&nbsp; o lo que quedó de Hamlet ‘Child in adult state, burning snow, or what left of Hamlet’ Theater PosterBuenos Aires — 2015 <img width="1340" height="1895" width_o="1340" height_o="1895" data-src="https://freight.cargo.site/t/original/i/c8e0a303cf316fad124ce5a704930fe80273688789fe6fe01a7434a5de5cfbac/Hamlet_A3_2409_02_2x.jpg" data-mid="34771640" border="0" data-scale="83" src="https://freight.cargo.site/w/1000/i/c8e0a303cf316fad124ce5a704930fe80273688789fe6fe01a7434a5de5cfbac/Hamlet_A3_2409_02_2x.jpg" /> The play is a contemporary reinterpretation of the original Hamlet, but with an apocryphal radical new point of view, by proposing a sharp breathtaking look over Hamlet.&nbsp; The poster shows an icecream on the hand of an adult man, Hamlet. The idea behind was to use a key element to describe the protagonist: the icecream as an icon of innocence and childhood, and the raw meat to tell about the cruelty that lives on him as well.&nbsp; <img width="1080" height="720" width_o="1080" height_o="720" data-src="https://freight.cargo.site/t/original/i/f2becb83672ee50c48a2770f5e14e9bf8c74b223994cc586caa15894312d96bd/_R4A6486.jpg" data-mid="34815766" border="0" data-scale="60" src="https://freight.cargo.site/w/1000/i/f2becb83672ee50c48a2770f5e14e9bf8c74b223994cc586caa15894312d96bd/_R4A6486.jpg" /> “Presenting Shakespeare” Exhibition, NYC <img width="1000" height="750" width_o="1000" height_o="750" data-src="https://freight.cargo.site/t/original/i/db3236d15c51a9470bf8cca9e3a670a61e5c6a9f46cb247d5d7e0cfca3874822/hamlet_book.jpg" data-mid="34816563" border="0" src="https://freight.cargo.site/w/1000/i/db3236d15c51a9470bf8cca9e3a670a61e5c6a9f46cb247d5d7e0cfca3874822/hamlet_book.jpg" /> “Presenting Shakespeare”Archive Book <img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/ab24bd359708b0269aab221fe2faad74f4bdcf38f7ec459c1d9e7e0d77ed0a4e/hamlet03.jpg" data-mid="34815574" border="0" src="https://freight.cargo.site/w/1000/i/ab24bd359708b0269aab221fe2faad74f4bdcf38f7ec459c1d9e7e0d77ed0a4e/hamlet03.jpg" /> Hand-made typo development by using a simple black ball-point pen &nbsp; <img width="470" height="470" width_o="470" height_o="470" data-src="https://freight.cargo.site/t/original/i/b87304bc5d0f9e37a4ba140fcfaa4a9a76cc5ac9dbdd50641ebe83faca573dbc/exhibition02.jpg" data-mid="34815894" border="0" src="https://freight.cargo.site/w/470/i/b87304bc5d0f9e37a4ba140fcfaa4a9a76cc5ac9dbdd50641ebe83faca573dbc/exhibition02.jpg" /> Publication &amp; ExhibitionThis poster has been part of the final selection on - BICeBé - 2015 Biennial of Bolivia’s Poster. Also, it has been published on “Presenting Shakespeare” a book and its exhibition at ADC of NYC, to celebrate the 400th anniversary of Shakespeare’s birth, curated by Steven Heller and Mirko Ilic. My role: Art Direction &amp; Typography&nbsp;— as freelancePhotography: Nora Lezano